








Eira
Details
Amenities and Facilities
Payment Plan
50/50 with 4-year post-handover
Project Overview
Eira is a boutique residential building by Neoterra Developments in Dubai Production City (IMPZ). It has 271 studios and one-bedroom apartments across 2B+G+8 floors, with a rooftop amenity deck. Prices started from AED 550,000. The payment plan was 50/50 with four years post-handover, and handover is scheduled for Q2 2029. Every unit sold out within months of launch, and Neoterra announced the sell-out in August 2026.
About the Project
Eira is built around Club Serene, its residents' leisure club. Facilities include a temperature-controlled family pool, a kids' pool, a sauna, a pool bar with barbecue, a sunken firepit lounge and aerial yoga. The rooftop has a 6-hole mini golf course and the Celestial Pavilion stargazing deck. The arrival lobby is designed by Grandé Maison by GRID. GRID manages design and construction as Neoterra's Development Lifecycle Management partner, which gives the project a structured, institutional delivery process that is unusual for a building of this size.
About the Properties
Studios range from 344 to 423 sq ft, and one-bedroom apartments range from 635 to 829 sq ft. Each unit comes with one covered parking space. The layouts are compact and efficient, aimed at the rental market that Dubai Production City draws: young professionals and media-sector workers, plus tenants priced out of Al Barsha, JLT and Dubai Hills Estate.
Location
- City Centre Me'aisem- 3km
- Mediclinic Me'aisem- 3km
- Dubai International Stadium- 10km
- GEMS Metropole School- 10km
- Dubai Hills Mall- 15km
- Al Khail Road (E44)- 1km
- Sheikh Mohammed Bin Zayed Road (E311)- 1km
Economic Appeal
Dubai Production City is one of Dubai's more affordable freehold areas, with direct access to Al Khail Road and the E311 and quick drives to Dubai Hills, Al Barsha and Dubai Marina. Studios and one-bedroom units here are among the easiest to rent in the city, and market estimates put gross yields at around 7-9%. Buyers pay 50% after handover, spread over four years, so they can collect rent while paying the balance, which improves cash-on-cash returns. Because the building sold out quickly, there is proven demand. Resale units, however, will be priced above the launch price.










